Google’s I/O developer conference, which is organized every year and eagerly awaited by the technology world, brought many innovations this year. The most notable highlight of the conference announcements one was the new ‘Web’ filter added to the search engine. This filter allows users to show only text-based content in search results.

New ‘Web’ Filter and User Experience

New 'Web' Filter Announced at Google I/O 2024

Google said it developed this new feature to better respond to users’ needs. Users will now be able to see the ‘Web’ option in addition to the existing options such as ‘Images’, ‘Videos’, ‘News’ when searching. This filter is especially useful for users looking for text-oriented information.

The ‘Web’ filter is located in the filters section at the top of the search results. Users can easily access this filter under the ‘More’ option or next to the default filters on mobile devices. Google is clearly aiming to further improve the user experience with this new addition. The filter is also available and ready to use for all Google users worldwide.

User-Focused Improvements

With this innovation, Google aims to reduce the information clutter that users sometimes encounter and provide a cleaner, more focused search experience. Such improvements, based on user feedback, reinforce Google’s user-centered approach and make the search engine even more efficient to use.

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